CASE STUDY · 2026
Designed and prototyped a sales-enablement console for Tire Rack retention reps. An outbound engine scores every customer on LTV × churn × signal recency and builds a suppression-filtered, frequency-capped daily queue — handing each rep a ranked lead with a why-now reason, the customer’s cross-channel history, and an AI-matched cart ready to place. Unifies AI-chat, SMS, and call history with AI transcript summaries, and closes every outcome back to the data spine.
✦ Field note Designing for a job I’ve never had Read the story →